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An Outdoor Brand Told Through Film

Dometic, a global brand known for outdoor and mobile living products, needed video content that could perform across digital channels while showcasing their gear in real-world conditions. Kinetic first recruited Dometic brand ambassadors, then produced a week-long Arizona-based shoot to capture the durability, versatility, and lifestyle appeal of Dometic’s products in an authentic environment.

We focused on real use cases with real RV and off-road enthusiasts—filming products in action rather than staged scenes—so the content feels credible to an outdoor audience. 

Planning & Logistics
Brand Ambassador recruitment and management
Location Scouting
Location permitting
Six-day onsite video production
Editing
Post-production

Dometic’s final videos were built from the same 6-day shoot, but told separate, impactful stories. We created a library of assets that reinforce both product performance and brand lifestyle.